< Back to Blog

Yahoo Search Marketing Ads Changing
Sun, 8 Apr 2007 08:45:32 by Mary-Ann Dick

Here are two changes apparently on the way:

When you create or change an ad, commencing May 2007, short descriptions will be required. Long descriptions will be optional.

From June 2007, Yahoo! Search results will only show short descriptions. Should you choose to use long descriptions your ads will be automatically cut off to fit within the character limit.

So go ahead and create a short description for any ads your currently have.



Mary-Ann Dick
Campaign Delivery Manager


Subscribe

Archives

Related Blogs
Pay Per Click Glossary - Part 1
Thu, 2 Oct 2008 16:14:57 by David Thomas
Improving Offline Conversions with your PPC Campaigns
Wed, 1 Oct 2008 17:37:04 by Matt Hopkins
Google Turns 10
Fri, 26 Sep 2008 11:27:15 by James Daniels
Why SEO should add up to more than just better business
Thu, 25 Sep 2008 22:14:56 by Joe Bursell
Search engine marketing set to grow and grow
Thu, 25 Sep 2008 17:30:13 by Joe Bursell
Search Sponsored Links - How to review competing Google Adwords ads (PPC)
Mon, 22 Sep 2008 16:11:42 by Matt Hopkins
Adwords conversion tracking update
Mon, 22 Sep 2008 09:57:19 by David Thomas